Summit Racing Super Summit

Covercraft recently attended Summit Racing's Super Summit at their store in McDonough, GA. Summit is always able to bring in the best rods, restoration and race vehicles in the area. They also had a vendor area where consumers can purchase products and get valuable information from aftermarket manufacturers. It's always a great time!

Visit www.summitracing.com for more information about upcoming events!

How To List - From Covercraft

Our YouTube Channel features several custom playlists, one of which is our "How To" list featuring installation procedures and tips for our products. This list will be growing quickly so be sure to check it often. Or, if you prefer, embed it into your own website! Enjoy!

Product Spotlight - UVS100 Ultra-Violet Shield

Over 500 patterns assure a perfect fit!

         
This premium quality, custom patterned folding heat shield has a silver reflective fabric on the outer side, soft felt on the inside. Both fabrics are laminated to a foam core board which acts as an insulator. The silver outside-facing fabric helps reflect damaging UV rays that not only heat the inside of your vehicle but also can damage the interior.

Triple laminate construction

Outside silver reflective surface – Soft felt surface inside

Foam core center – Acts as insulator

Accordion fold – Easy use & storage

Easy to use – Fold down sun visors to hold in place

90 Day Warranty

UVS100™ Heat Shield Lookup

Custom Car Cover Contest Winners

This week was about winners. Contest winners, that is. We were thrilled to provide custom covers to two people who entered contests from the Bobby Likis Car Clinic Radio Show and Motorz TV. Here's the scoop.

BOBBY LIKIS CAR CLINIC
Bobby Likis Car Clinic is the Consumer Connection to the Automotive Lifestyle on Commercial Car-Talk / Automotive-Talk Radio.
Learn more about Bobby and what he does HERE.

Bobby's show is running the "Get Your Gas 'n' Gear" Sweepstakes and listener Michael Sullivan was announced as the winner of a Custom Car Cover made from Block-It Fabric by Kimberly-Clark. We'll let Bobby and Michael tell the story.


Click here to listen and see Michael's story.

MOTORZ TV
Chris Duke hosts a series showing you how to maintain your vehicle and install accessories step-by-step in layman’s terms, in a typical garage setting, using common tools. Olivia Korte joined the show during the 5th season as the "Motorz Girl".


Part of the Covercraft sponsorship of Motorz TV involves the RIDEZ segment of the program. Viewers can submit photos of their vehicle for inclusion on the show. Once a month, the Motorz crew selects a winner who will then be awarded a Custom Motorz TV Car Cover from Covercraft. You can learn more about the RIDEZ contest here.

On January 2nd, Jason Palmer was announced as the first winner of the Motorz TV Car Cover.
Read the announcement.

After recieving his new cover, Jason sent in a photo of the cover on his ride.

Be sure to tune in to both shows for up-to-date automotive information and relevant tips and "how to's". Both Bobby Likis and Chris Duke have large social followings on Facebook, Twitter and YouTube so be sure to find them there as well.

Bobby Likis Car Clinic Links: Facebook - Twitter - YouTube

Motorz TV Links: Facebook - Twitter - YouTube

SeatHeater™ Seat Heating Kit from Covercraft Industries

Covercraft introduced the SeatHeater™ Seat Heating Kit at the 2011 SEMA Show. The reaction to this innovative product was extremely positive and demand has been very robust since the introduction. The SeatHeater™ kit can be used with Covercraft’s SeatSaver® and SeatGloves® as well as most other aftermarket seat covers.  

The Kit consists of:

-        A PAIR of seat heater elements (for two seats), for both the seat base and    seatback.

-        Special “envelopes” for all heating pads (4).

-        Wiring harness that plugs into the vehicle accessory power outlet.

-        A power plug with individual on/off heater controls.

FEATURES AND BENEFITS

• “Plug & Play” easy installation, powered by the vehicle accessory power outlet.

• With SeatSavers, they can be installed on both the front and rear seats (vehicle accessory power outlet required).

• PTC heating elements, Made in USA by Check Corp., radiate heat evenly and self-regulate for comfort.

• Patented technology in the PTC heating elements ensures uniform warmth with no potential for overheating.

• Covercraft designed unique “envelopes” to securely hold the heating elements, with grip material on the base and a layer of spacer-knit fabric on the top, to allow even heat transfer.

• Our use of “envelopes” allows SeatSavers and SeatGloves to remain

machine washable when soiled.

INSTALLATION

1. – Insert the heating elements into each of the SeatHeater™ envelopes.
2. – The envelope with the strap and side release buckle is for each seat base.
3. – Place SeatHeaters onto the seats, carefully push the “tails” with wire
connections between the seatback and seat base.
4. – Install seat covers over the SeatHeaters.
5. – Attach wire harness and plug into the vehicle accessory power outlet.

For more information email sales@covercraft.com or call 1-800-426-8377.

Autoweek On The Spot - 2011 SEMA Show

For us, one of the highlights of the SEMA show was having Autoweek in the booth to film. Autoweek is respected worldwide as a leader in automotive infomation and coverage, so it was no surprise that they produced this fantastic video:

Autoweek maintains a fabulous channel on YouTube, so be sure to look there for the latest automotive news and information. Here are a few of their other productions from the 2011 SEMA Show. Enjoy.

2011 SEMA Show Recap - Outside the Covercraft Booth

It goes without saying that there is action all over the SEMA Show. We don't get to look around much during the week, but when we do...


We have to show off some of our products that were seen away from our booth. Our friends at Nitto Tire were having a unique promotion in their booth and we were lucky enough to be involved in the "mystery" of the promotion.

Here's a video that PowerTV produced at the show.

"The Lucky Girl" was being shown off in the Cragar Wheels booth. This beautiful blue Dodge Challenger sported one of our multi-color, WeatherShield HP covers for a few photos. The car was also fitted with a custom DashMat and Pocket Pods.

Our friends at Full House Motorsports were proudly displaying "The Gambler". This 1954 Pontiac Chieftain is a one-of-a-kind ride with a special purpose; it will be given away in a raffle! Here's the really cool part...proceeds from the giveaway will be donated to Operation Homefront.

We barely scratched the surface with all that was going on around the 2011 SEMA Show so stay tuned for more....

2011 SEMA Show Recap - Inside the Covercraft Booth

Well, it has taken us a while to get back in the swing of things since the 2011 SEMA Show ended, but now we're ready to review a little of what we experienced this year in Las Vegas.
The show was as big as ever and the traffic appeared to be up from previous years. We enjoyed seeing so many old friends and meeting new ones.
We've had our booth in Central Hall for many years now but this year we moved up towards the Ford end of the hall. The location was awesome!
Great traffic all around us and our Exhibitor neighbors were first class.
Upon opening of the show, we took the opportunity to announce our Sponsorship of Motorz TV. Chris Duke and his crew made an appearance in the booth, shook hands, visited briefly and then shot video for the upcoming Motorz SEMA episode. We enjoyed catching up with them, showing off our signage announcing the deal, and then telling them about the products we had on display.







Our booth location wasn't the only change we had this year, we also changed our booth configuration. We brought in a couple of vehicles to show off our products and the response was extremely positive.


Our Jeep was outfitted with a custom LeBra brand mask, custom SeatSaver seat protectors in the front  and rear, a custom DashMat, Premium Floormats, Pocket Pods and a Spare Tire Cover. We also had a beautiful Mustang GT that showcased a Colgan Custom bra and mirror covers made from the Carbon Fiber vinyl fabric. A custom DashMat, UVS100 sunshield, and SeatGloves were in the front, while a custom Canine Cover was installed in the back seat. A custom Pocket Pod was installed in the trunk, and of course, a custom Form-Fit Cover that included the iconic Mustang logo that is available through our Ford Official Licensed
Product program. 

Both vehicles also included the Roadie by Ruff Rider; a canine vehicle restraint. The Roadie is designed to be the best canine vehicle restraint system, not just a dog harness. Everybody loves dogs, and our model dogs were frequently the subject of attendees' photographs!

We took the opportunity to have some media in the booth for product information interviews as well. Here are a couple of videos from our friends over at PowerTV.

PowerTV Interview Part 1


PowerTV Interview Part 2


Finally, we introduced our newest product...the

2011 SEMA Show Photos

Some photos from our booth at the 2011 SEMA Show.

2011 SEMA Show BREAKING NEWS - Covercraft and Motorz

San Diego, CA and Pauls Valley, OK, November 1, 2011 - Oklahoma-based Covercraft Industries, Inc., has signed a major sponsorship agreement with Motorz TV, the highly regarded automotive TV series. 

Shot in the seaside city of San Diego, Motorz host and producer Chris Duke stated, "Besides 300 days of sunshine, there are other environmental factors in this area that make car covers and interior protection a necessity. We could think of no better company than Covercraft to be our car cover sponsor, with their long history of making custom-patterned covers for show cars, OE and aftermarket parts suppliers for over 45 years."

When approached with the idea of becoming the exclusive car cover and interior protection provider to Motorz, Covercraft’s President, Marty Lichtmann said, “Having worked with Chris previously, we were impressed with his on-air talent and production capabilities. The opportunity to become a sponsor of Motorz presented itself, and we are pleased to be associated with the series. We look forward to building awareness of our entire product line, through Motorz and some very innovative promotions we have planned together.”

Catch the all-new episodes of Motorz on Sundays at 10:30 p.m. (Pacific) on DirecTV or DISH Network. Can’t watch it on TV? Just log on to www.motorz.tv to download and watch any episodes you may have missed.

About Covercraft Industries
Started in 1965, Covercraft (www.covercraft.com) is the world’s largest manufacturer of custom-patterned vehicle covers. Headquartered in Oklahoma, they have additional manufacturing facilities in Texas, Mexico and Australia.  Still family owned, the Covercraft Team has grown to over 400 dedicated employees, certified to both ISO/TS1649:2009, a world-wide quality system standard and ISO 14001, an environmental quality program.

AboutDuke Networks                                                                                             Duke Networks, LLC, a SEMA member, produces Motorz, an automotive television show in partnership with the Sears Blue Tool Crew. Motorz is broadcast on cable and satellite television to over 70 million homes through the Pursuit Channel, My Family TV, and numerous distribution partners including TiVo, YouTube and iTunes, and is syndicated internationally.

From our friends at MOTORZ - Countdown to SEMA Show 2011: 6 Days To Go! - http://feedproxy.google.com/~r/motorznews/~3/u5rjpuBxnkE/
Shared from Motorz TV, an Android app.

SEMA Countdown from Motorz

I thought you would find this interesting: Countdown to SEMA Show 2011: 7 Days To Go! - http://feedproxy.google.com/~r/motorznews/~3/37GPeZ83VFU/
Shared from Motorz TV, an Android app.

2011 SEMA Show Teaser Part 4 - The Cars

The SEMA Show is about cars. Period. Nowhere else will you get to see and hear the fastest, loudest, most expensive, most obnoxious and obscure cars in the world. It is a car lover's dream to walk the halls and experience these vehicles. And if the show floor is not enough, well then there are usually several hundred other vehicles outside the convention center that are equally, if not more, impressive than those inside. So, here are a few videos we've come across that highlight the real reason everyone is at the SEMA show. Cars.

2011 SEMA Show Teaser Part 3 - Show Coverage

There is never a lack of media coverage at the SEMA show. All Automotive publications have people there covering the spectacle and the halls are filled with independent bloggers, journalists, media personalities and photographers. Throughout the months following the show, many online broadcasts and special SEMA television episodes will air with comprehensive interviews and product information. This show does not just occur during the first week of November, it is a year-long festival of all things automotive.



Online resources are plentiful as well and SEMA provides people with opportunities to connect and learn on the most active Social sites.

Facebook - www.facebook.com/semashow
Here you can connect with other SEMA attendees and members, view show photos, learn about exhibitors and much more.

Twitter - www.twitter.com/semashow
Follow along as up-to-the-minute information is released such as seminar times, celebrity appearances and new product updates.

YouTube - www.youtube.com/SEMAchannel
View exclusive video including interviews, testimonials and new product reviews.

 And of course the SEMA Show website:
www.semashow.com


Or the SEMA organization website:
www.sema.org



You can follow Covercraft at this year's SEMA show on all of our Social Media sites as well.

Facebook
www.facebook.com/covercraftindustries
www.facebook.com/dashmat
www.facebook.com/colgancustom
We even have a Facebook page just for the booth at this year's show HERE!

Twitter
www.twitter.com/covercraft1965
www.twitter.com/dashmat
www.twitter.com/colgancustom

UStream
www.ustream.tv/covercraft

YouTube
www.youtube.com/covercraft1965

Product Spotlight - SeatSaver® and SeatSaver®WT

Custom-patterned for Pickups and SUVs, SeatSaver® Seat Protectors provide maximum protection to help keep your seats looking new. Custom-fitted means that they are easy to install and remove and they fit just right.

SeatSaver® features include:

• Block UV rays to protect seat finish
• Fabric “breathes” – no “sticky” back
• Throw in washer/dryer when dirty
• Overlapped double-stitched seams
• No tools needed to install / remove

With SeatSaver® seat protectors your leather and velour seats are safe. The fabric is protected with a DWR (durable water repellency) finish that blocks most "accidents" from reaching the seats. Like a great pair of jeans, SeatSavers get softer and more comfortable with each washing (but, we recommend you re-spray the DWR after every 5 or 6 washings).

To learn more about SeatSaver® seat protectors, visit our our webpage.

SeatSaver®WT seat protectors have the same features and capabilities as SeatSavers, but we've added patterns for heavy duty applications such as concrete trucks, dump trucks, OTR (over-the-road) trucks, and many more.

The SeatSaver®WT protectors are perfect for these applications because they protect the seats from work hazards like dirt, dust, and mud. These are available for trucks from Class 1 to Class 8. 

To learn more about SeatSaver®WT protectors, visit our Work Truck webpage.

SeatSaver® Testimonial Video


SeatSaver® Installation Video