Showing posts with label dashmat. Show all posts
Showing posts with label dashmat. Show all posts
Tuesday, April 10, 2012
Thursday, February 23, 2012
The 2012 Work Truck Show - 2011 Review
As we mentioned in the first article of this series about the 2012 Work Truck Show, we would be giving you some of the highlights from the 2011 Show. Indianapolis was the location and from March 6th through March 8th, attendance was over 10,000 which was a 24 percent increase over 2010. Read more from NTEA here.
Our worktruckproducts.com booth featured
SeatSaver®
brand seat protectors, the Original DashMat® brand dash covers, Spidy-Gear® Bed
Webb cargo management system, UVS100™ and Flex Shade™ windshield UV protectors,
and Custom Cab Covers for trucks. For us, the show was a great success as always. With plenty of quality leads and the opportunity to speak with the right people in the work truck industry, The Work Truck Show is on our schedule every year.
We were also excited to be able to announce the launch of the Ford Carhartt Seat Cover program at the 2011 Work Truck Show. Read the product Press Release from Carhartt here. The Carhartt Seat Cover displays were extremely popular and caught the eye of just about everyone who came by. These Seat Covers are only available through Ford. Click HERE for more details!
The Work Truck Show 2012 will be held March 6th - 8th at the Indiana Convention Center in Indianapolis. Hope to see you there!
Wednesday, February 15, 2012
The Work Truck Show - 2012 Preview
Established in 1964, NTEA, the Association for the Work Truck Industry, represents nearly 1,600 companies that manufacture, distribute, install, sell and repair commercial trucks, truck bodies, truck equipment, trailers and accessories. Buyers of work trucks and the major commercial truck chassis manufacturers also belong to the Association. NTEA provides in-depth technical information, education, and member programs and services, and produces The Work Truck Show. The Association maintains its administrative headquarters in suburban Detroit and a government relations office in Washington, DC.
CLICK HERE FOR MORE INFORMATION ON NTEA
CLICK HERE FOR MORE INFORMATION ON NTEA
This year, The Work Truck Show will be located at the Indiana Convention Center in Indianapolis on March 6th through March 8th. The show floor showcases approximately 500,000 sq. ft. of Class 1–8 vocational trucks and equipment, featuring dozens of product launches:
- Truck Chassis
- Truck Bodies and Equipment
- Snow and Ice Control Equipment
- Cranes and Aerial Devices
- Liftgates and Material Handling Equipment
- New Product Spotlight
they impact commercial trucks:
- Technology deployment
- Fuel utilization
- Fleet and vehicle integration
- Cost justification
In the next few weeks leading up to the start of The Work Truck Show, we'll be telling you a little more about past years' shows and showing you what we'll have at this year's show. Also be sure to Like our WorkTruckProducts Facebook Page to keep up with this year's show while it is going on.
For more information on Covercraft's Work Truck Products, go to www.worktruckproducts.com
Tuesday, November 22, 2011
2011 SEMA Show Recap - Inside the Covercraft Booth
Well, it has taken us a while to get back in the swing of things since the 2011 SEMA Show ended, but now we're ready to review a little of what we experienced this year in Las Vegas.
The show was as big as ever and the traffic appeared to be up from previous years. We enjoyed seeing so many old friends and meeting new ones. We've had our booth in Central Hall for many years now but this year we moved up towards the Ford end of the hall. The location was awesome!
Great traffic all around us and our Exhibitor neighbors were first class.

Upon opening of the show, we took the opportunity to announce our Sponsorship of Motorz TV. Chris Duke and his crew made an appearance in the booth, shook hands, visited briefly and then shot video for the upcoming Motorz SEMA episode. We enjoyed catching up with them, showing off our signage announcing the deal, and then telling them about the products we had on display. 

Our booth location wasn't the only change we had this year, we also changed our booth configuration. We brought in a couple of vehicles to show off our products and the response was extremely positive.
Our Jeep was outfitted with a custom LeBra brand mask, custom SeatSaver seat protectors in the front and rear, a custom DashMat, Premium Floormats, Pocket Pods and a Spare Tire Cover.
We also had a beautiful Mustang GT that showcased a Colgan Custom bra and mirror covers made from the Carbon Fiber vinyl fabric. A custom DashMat, UVS100 sunshield, and SeatGloves were in the front, while a custom Canine Cover was installed in the back seat. A custom Pocket Pod was installed in the trunk, and of course, a custom Form-Fit Cover that included the iconic Mustang logo that is available through our Ford Official Licensed Product program.

Both vehicles also included the Roadie by Ruff Rider; a canine vehicle restraint. The Roadie is designed to be the best canine vehicle restraint system, not just a dog harness. Everybody loves dogs, and our model dogs were frequently the subject of attendees' photographs!
We took the opportunity to have some media in the booth for product information interviews as well. Here are a couple of videos from our friends over at PowerTV.
We took the opportunity to have some media in the booth for product information interviews as well. Here are a couple of videos from our friends over at PowerTV.
PowerTV Interview Part 1
PowerTV Interview Part 2
Finally, we introduced our newest product...the
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Friday, August 5, 2011
DashMat® - America's #1 Dashboard Covers for Cars, Trucks and SUVs
He experimented with a number of different materials, looking for both the ideal texture (to reduce glare) and insulation (to reduce heat build-up) and, after adding a latex backing for shape retention, he introduced the perfect carpet for his new product – DashMats.
Read More...Features of the Original DashMat®
Installation of a DashMat® is easy!
You can follow DashMat® on Facebook
...and on Twitter!
Thursday, April 8, 2010
The all-new DashMat.com is up and running!
In 1979, a US Air Force retiree living in Arizona noticed the number of vehicles driving around with towels and rags on the dash area in an effort to reduce the harsh heat and glare of the desert sun.
He experimented with a number of different materials, looking for both the ideal texture (to reduce glare) and insulation (to reduce heat build-up) and, after adding a latex backing for shape retention, he introduced the perfect carpet for his new product – DashMats.
Over the years, a variety of different fabrics have been perfected for DashMats – from the suede look, to velour and now the new warp-knit finish of the Ltd. Edition style. The UltiMat® was developed for people looking for a one-piece molded dash-area cover for the “ultimate” in style and finish.
Our DashMat design center is still headquartered in Arizona and the Design Team has over 50 years experience in creating the best fitting patterns for your vehicle.
That same design group also creates the patterns for our Premier™ Floor Mats and their attention to detail assures that whether you need dash or floor protection, we’ve got the right product for you!
Quality products designed and built by the quality team at Covercraft.
Become a Fan of DashMat on Facebook!
Follow DashMat on Twitter!
For more information call
1-800-950-9502
or email
sales@covercraft.com
He experimented with a number of different materials, looking for both the ideal texture (to reduce glare) and insulation (to reduce heat build-up) and, after adding a latex backing for shape retention, he introduced the perfect carpet for his new product – DashMats.
Over the years, a variety of different fabrics have been perfected for DashMats – from the suede look, to velour and now the new warp-knit finish of the Ltd. Edition style. The UltiMat® was developed for people looking for a one-piece molded dash-area cover for the “ultimate” in style and finish.
Our DashMat design center is still headquartered in Arizona and the Design Team has over 50 years experience in creating the best fitting patterns for your vehicle.
That same design group also creates the patterns for our Premier™ Floor Mats and their attention to detail assures that whether you need dash or floor protection, we’ve got the right product for you!
Quality products designed and built by the quality team at Covercraft.
Become a Fan of DashMat on Facebook!
Follow DashMat on Twitter!
For more information call
1-800-950-9502
or email
sales@covercraft.com
Tuesday, December 8, 2009
The Original Dashmat - SEMA 2009
We had the chance to showcase Dashmat at SEMA this year. Here is a great video segment put together by our friends at Customizing Biz.
Tuesday, August 4, 2009
A Special Announcement

On June 15, 2009 Covercraft Industries, Inc. entered into an agreement to purchase most of the assets of Global Accessories, Inc., specifically Wolf™ Automotive, Powersports and Marine Covers, LeBra® Front End Masks, DashMat® Dashboard Covers, Premier® Floor Mats, Gator Net® and Spidy Gear® Cargo Web product lines. Global's Downey Products and LeBra Tonneau Covers product lines were NOT included in the purchase.
This acquisition complements and expands our core business, which has always focused on providing quality protective softgoods for the automotive and related markets.
The dust hasn't settled yet, but we are already making progress with this transition and appreciate your patience while we continue to ramp-up production on Global Accessories product lines.
Thanks for your continued support,
Marty Lichtmann
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