BREAKING NEWS - 2012 Hot Rod Magazine Power Tour to Visit Covercraft Industries

Pauls Valley, OK, December 16, 2011 - Covercraft Industries will be the lunch stop for the 2012 Hot Rod Magazine Power Tour leg from Stillwater, OK to Arlington, TX in June, 2012. 
Marty Lichtmann, Covercraft’s President commented, “Our team, and the people of Pauls Valley enjoyed the 2004 visit by the Power Tour participants, we’re looking forward to extending our hospitality and an opportunity to tour our plant once again.” 


In 2004 over 1600 people made the stop and enjoyed some Midwest hospitality. 

Here's a look at Day One of the 2011 Power Tour

Stay tuned for future updates!

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Autoweek On The Spot - 2011 SEMA Show

For us, one of the highlights of the SEMA show was having Autoweek in the booth to film. Autoweek is respected worldwide as a leader in automotive infomation and coverage, so it was no surprise that they produced this fantastic video:

Autoweek maintains a fabulous channel on YouTube, so be sure to look there for the latest automotive news and information. Here are a few of their other productions from the 2011 SEMA Show. Enjoy.

2011 SEMA Show Recap - Outside the Covercraft Booth

It goes without saying that there is action all over the SEMA Show. We don't get to look around much during the week, but when we do...


We have to show off some of our products that were seen away from our booth. Our friends at Nitto Tire were having a unique promotion in their booth and we were lucky enough to be involved in the "mystery" of the promotion.

Here's a video that PowerTV produced at the show.

"The Lucky Girl" was being shown off in the Cragar Wheels booth. This beautiful blue Dodge Challenger sported one of our multi-color, WeatherShield HP covers for a few photos. The car was also fitted with a custom DashMat and Pocket Pods.

Our friends at Full House Motorsports were proudly displaying "The Gambler". This 1954 Pontiac Chieftain is a one-of-a-kind ride with a special purpose; it will be given away in a raffle! Here's the really cool part...proceeds from the giveaway will be donated to Operation Homefront.

We barely scratched the surface with all that was going on around the 2011 SEMA Show so stay tuned for more....

2011 SEMA Show Recap - Inside the Covercraft Booth

Well, it has taken us a while to get back in the swing of things since the 2011 SEMA Show ended, but now we're ready to review a little of what we experienced this year in Las Vegas.
The show was as big as ever and the traffic appeared to be up from previous years. We enjoyed seeing so many old friends and meeting new ones.
We've had our booth in Central Hall for many years now but this year we moved up towards the Ford end of the hall. The location was awesome!
Great traffic all around us and our Exhibitor neighbors were first class.
Upon opening of the show, we took the opportunity to announce our Sponsorship of Motorz TV. Chris Duke and his crew made an appearance in the booth, shook hands, visited briefly and then shot video for the upcoming Motorz SEMA episode. We enjoyed catching up with them, showing off our signage announcing the deal, and then telling them about the products we had on display.







Our booth location wasn't the only change we had this year, we also changed our booth configuration. We brought in a couple of vehicles to show off our products and the response was extremely positive.


Our Jeep was outfitted with a custom LeBra brand mask, custom SeatSaver seat protectors in the front  and rear, a custom DashMat, Premium Floormats, Pocket Pods and a Spare Tire Cover. We also had a beautiful Mustang GT that showcased a Colgan Custom bra and mirror covers made from the Carbon Fiber vinyl fabric. A custom DashMat, UVS100 sunshield, and SeatGloves were in the front, while a custom Canine Cover was installed in the back seat. A custom Pocket Pod was installed in the trunk, and of course, a custom Form-Fit Cover that included the iconic Mustang logo that is available through our Ford Official Licensed
Product program. 

Both vehicles also included the Roadie by Ruff Rider; a canine vehicle restraint. The Roadie is designed to be the best canine vehicle restraint system, not just a dog harness. Everybody loves dogs, and our model dogs were frequently the subject of attendees' photographs!

We took the opportunity to have some media in the booth for product information interviews as well. Here are a couple of videos from our friends over at PowerTV.

PowerTV Interview Part 1


PowerTV Interview Part 2


Finally, we introduced our newest product...the

2011 Porsche Race Car Classic

On October 16, 2011 the Porsche Race Car Classic was held in Monterey, CA.  The event was in support of the Lung Cancer Association.  The Porsche vehicles ranged from 356’s, 550’s, RS60’s and early 911’s. 

Covercraft Industries teamed with Griot’s Garage to provide 180 unveiling covers for the event. You can read more about the event as covered by Autoweek HERE.

Or watch the VIDEO!

2011 SEMA Show Photos

Some photos from our booth at the 2011 SEMA Show.

2011 SEMA Show BREAKING NEWS - Covercraft and Motorz

San Diego, CA and Pauls Valley, OK, November 1, 2011 - Oklahoma-based Covercraft Industries, Inc., has signed a major sponsorship agreement with Motorz TV, the highly regarded automotive TV series. 

Shot in the seaside city of San Diego, Motorz host and producer Chris Duke stated, "Besides 300 days of sunshine, there are other environmental factors in this area that make car covers and interior protection a necessity. We could think of no better company than Covercraft to be our car cover sponsor, with their long history of making custom-patterned covers for show cars, OE and aftermarket parts suppliers for over 45 years."

When approached with the idea of becoming the exclusive car cover and interior protection provider to Motorz, Covercraft’s President, Marty Lichtmann said, “Having worked with Chris previously, we were impressed with his on-air talent and production capabilities. The opportunity to become a sponsor of Motorz presented itself, and we are pleased to be associated with the series. We look forward to building awareness of our entire product line, through Motorz and some very innovative promotions we have planned together.”

Catch the all-new episodes of Motorz on Sundays at 10:30 p.m. (Pacific) on DirecTV or DISH Network. Can’t watch it on TV? Just log on to www.motorz.tv to download and watch any episodes you may have missed.

About Covercraft Industries
Started in 1965, Covercraft (www.covercraft.com) is the world’s largest manufacturer of custom-patterned vehicle covers. Headquartered in Oklahoma, they have additional manufacturing facilities in Texas, Mexico and Australia.  Still family owned, the Covercraft Team has grown to over 400 dedicated employees, certified to both ISO/TS1649:2009, a world-wide quality system standard and ISO 14001, an environmental quality program.

AboutDuke Networks                                                                                             Duke Networks, LLC, a SEMA member, produces Motorz, an automotive television show in partnership with the Sears Blue Tool Crew. Motorz is broadcast on cable and satellite television to over 70 million homes through the Pursuit Channel, My Family TV, and numerous distribution partners including TiVo, YouTube and iTunes, and is syndicated internationally.

From our friends at MOTORZ - Countdown to SEMA Show 2011: 6 Days To Go! - http://feedproxy.google.com/~r/motorznews/~3/u5rjpuBxnkE/
Shared from Motorz TV, an Android app.

SEMA Countdown from Motorz

I thought you would find this interesting: Countdown to SEMA Show 2011: 7 Days To Go! - http://feedproxy.google.com/~r/motorznews/~3/37GPeZ83VFU/
Shared from Motorz TV, an Android app.

2011 SEMA Show Teaser Part 4 - The Cars

The SEMA Show is about cars. Period. Nowhere else will you get to see and hear the fastest, loudest, most expensive, most obnoxious and obscure cars in the world. It is a car lover's dream to walk the halls and experience these vehicles. And if the show floor is not enough, well then there are usually several hundred other vehicles outside the convention center that are equally, if not more, impressive than those inside. So, here are a few videos we've come across that highlight the real reason everyone is at the SEMA show. Cars.

2011 SEMA Show Teaser Part 3 - Show Coverage

There is never a lack of media coverage at the SEMA show. All Automotive publications have people there covering the spectacle and the halls are filled with independent bloggers, journalists, media personalities and photographers. Throughout the months following the show, many online broadcasts and special SEMA television episodes will air with comprehensive interviews and product information. This show does not just occur during the first week of November, it is a year-long festival of all things automotive.



Online resources are plentiful as well and SEMA provides people with opportunities to connect and learn on the most active Social sites.

Facebook - www.facebook.com/semashow
Here you can connect with other SEMA attendees and members, view show photos, learn about exhibitors and much more.

Twitter - www.twitter.com/semashow
Follow along as up-to-the-minute information is released such as seminar times, celebrity appearances and new product updates.

YouTube - www.youtube.com/SEMAchannel
View exclusive video including interviews, testimonials and new product reviews.

 And of course the SEMA Show website:
www.semashow.com


Or the SEMA organization website:
www.sema.org



You can follow Covercraft at this year's SEMA show on all of our Social Media sites as well.

Facebook
www.facebook.com/covercraftindustries
www.facebook.com/dashmat
www.facebook.com/colgancustom
We even have a Facebook page just for the booth at this year's show HERE!

Twitter
www.twitter.com/covercraft1965
www.twitter.com/dashmat
www.twitter.com/colgancustom

UStream
www.ustream.tv/covercraft

YouTube
www.youtube.com/covercraft1965

Product Spotlight - SeatSaver® and SeatSaver®WT

Custom-patterned for Pickups and SUVs, SeatSaver® Seat Protectors provide maximum protection to help keep your seats looking new. Custom-fitted means that they are easy to install and remove and they fit just right.

SeatSaver® features include:

• Block UV rays to protect seat finish
• Fabric “breathes” – no “sticky” back
• Throw in washer/dryer when dirty
• Overlapped double-stitched seams
• No tools needed to install / remove

With SeatSaver® seat protectors your leather and velour seats are safe. The fabric is protected with a DWR (durable water repellency) finish that blocks most "accidents" from reaching the seats. Like a great pair of jeans, SeatSavers get softer and more comfortable with each washing (but, we recommend you re-spray the DWR after every 5 or 6 washings).

To learn more about SeatSaver® seat protectors, visit our our webpage.

SeatSaver®WT seat protectors have the same features and capabilities as SeatSavers, but we've added patterns for heavy duty applications such as concrete trucks, dump trucks, OTR (over-the-road) trucks, and many more.

The SeatSaver®WT protectors are perfect for these applications because they protect the seats from work hazards like dirt, dust, and mud. These are available for trucks from Class 1 to Class 8. 

To learn more about SeatSaver®WT protectors, visit our Work Truck webpage.

SeatSaver® Testimonial Video


SeatSaver® Installation Video

2011 SEMA Show Teaser Part 2 - Show Information

About the 2011 SEMA Show

The SEMA Show is the premier automotive specialty products trade event in the world (PLEASE NOTE: THE SEMA SHOW IS NOT OPEN TO THE GENERAL PUBLIC). It draws the industry’s brightest minds and hottest products to one place, the Las Vegas Convention Center. As part of the AAIW, the SEMA Show attracts more than 100,000 industry leaders from more than 100 countries for unlimited profit opportunities in the automotive, truck and SUV, powersports, and RV markets.

SEMA Show 2010 drew more than 50,000 domestic and international buyers...

Click Below to see the Floorplan!
2011 SEMA Show Floorplan

The SEMA Show is not only about exhibits, there are plenty of opportunities to gather valuable information through the educational meetings and seminars that occur during the show. Check the calendar for listings of these opportunities as well as special events and celebrity appearances.


Click Below to see the Calendar!
2011 SEMA Show Calendar

If you're planning on seeing the Las Vegas Strip, then be sure to take advantage of the discounted Las Vegas Monorail tickets available to SEMA Show attendees and exhibitors.



Click Below for Tickets!
Discount Monorail Tickets